Jenn Villa

The Under-Utilized SEO Strategy: Mission-Driven Content Marketing

Here you are again— clicking an article to learn about a shiny, new search engine trick. Maybe you’re hoping this one will be the gamer changer that’ll get you the page one ranking you’ve been working so hard towards. Or, at the very least, that’ll give you some fresh ideas for how to boost your organic traffic, just a smidge.

5 Ways to Use Social Proof to Build Brand Trust, with Real Examples!

In his iconic 1984 book, Influence, psychologist Robert Cialdini focuses on the art of persuasion...

How to Plan Your Marketing Budget for the Quickest Return on Investment

No matter if you have control over your allocated marketing funds or not, you can efficiently...

What are Buyer Personas and Can Creating them Accelerate My Marketing?

“You gotta know your buyer!” That’s a statement we hear over and over again, to a point where it...

What a Child’s Nursery Rhyme Can Teach You About the Customer Buyer’s Journey Stages

What’s more frustrating than being pressured to “Buy, Buy, Buy!!”? If the very first thing a...

What is Growth-Driven Design & Why It’s the Superior Website Redesign Methodology

The dreaded website design. Few marketing teams look forward to overhauling their entire site from...

8 Ways to Use Mobile UX Design to Improve the User Experience

Web designers typically design for desktop viewers when creating website layouts. But, while...

Here’s What You Missed on Season 3 of the Maiden Voyage Podcast

Here at Impulse Creative, we love podcasts: listening to them, being invited on them and,...

Our Inbound Team’s Favorite Self-Growth Content this April

With social distancing being the temporary “new normal,” our Inbound Marketing team has some extra...

The Top 10 Best Practices for Creating High-Converting Landing Pages

Everyone wants a beautiful landing page that performs like an Oscar-winning star. But even after...

The Right Way to Manage Multiple Locations Through Google My Business

As a business owner, you know the importance of listing your business on Google, the world’s...

How to Pick Strategic Blog Post Ideas Using Topic Clusters

Content marketers everywhere are searching for new ways to enhance their content/blogging...

What’s with Google’s BERT Algorithm Update? Tech Talk Simplified

The world’s largest search engine is always looking for ways to improve its user experience. We...

8 Website Optimization Tips for Quick Business Growth

Whether you’re optimizing your website for local search or trying to increase your national...

Citation Building Still Matters for Local SEO and We Have Proof

Your business isn’t appearing when you search for your keywords on Google, and that’s a real...

The Best Keyword and Ranking Trackers for Checking Your Position on the SERPs

Some folks say keywords are dead, but boy are they wrong. Keywords are still as relevant as ever,...

Can Blogging Improve Your SEO? 5 Reasons Posting Blogs Helps Your Rankings

Blogging? Why bother? For some businesses, writing blogs may seem like a waste of time, however,...

How Impulse Creative Does Blogging Differently

You’re finally doing it: taking the plunge and looking for a blogger! *cue the kazoos and confetti*...

10 Reasons to Stop Procrastinating & Get a Responsive Website

For those who still haven’t adopted a responsive website, there’s no better time than the present.

Responsive Web Design Questions About Mobile SEO

Users are bouncing, conversions are sparse and sales are way down. Or, *insert in your problem...

An SEO’s Deep Dive Into Google Ads Keyword Planner Tool

No matter what you search, your business isn’t anywhere on page one of Google’s results pages. Why...

Why a Discovery-First Approach to Marketing Wins, Every Time

Okay, you finally admit it. Your team has their hands full, and you need some help promoting your...

Google Webmaster’s Blog Disabled its Comments Feature. Should You?

The world’s largest search engine took to its Webmaster Central blog at the start of 2019 to make...

SEO Mistakes that Will Put You on Google’s Naughty List

Have you been a good SEO all year long? If you’ve been following Google’s Webmaster Guidelines and...

Best Practices for Reposting Blogs (AKA Content Syndication)

So you typed, typed, typed away and wrote a kickass blog. This isn’t just any ol’ blog post. You...
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