Branding, Inbound Marketing, Inbound Sales + Growth Blog | logo design

6 min read

by Jeffrey Lewis

The New Slack Logo is a Great Reminder of the Power Logo Design Holds Over Us

Slack, everybody's favorite inter-office messaging app, recently updated their logo. Like just yesterday. Panic ensued as a couple of Impulse’s own wayfinders woke this morning to see a strange new icon on their smartphone screen. It’s like the rug had been ripped out from under us. What happened to the hashtag? Why was Slack doing this to us? The internet ...

A Good Logo Comes With Options

Posted by Jeffrey Lewis on June 8, 2018 at 11:52 AM

The Color of the Year and 4 Other Design Trends for 2018

The Color of the Year and 4 Other Design Trends for 2018

Posted by Jeffrey Lewis on January 3, 2018 at 10:19 AM

The Logo Design Process: Getting the Most Brand For Your Buck

Posted by Jeffrey Lewis on October 27, 2017 at 9:00 AM

Branding, Logo Design, Graphic Design,

9 Brand Guides You Should Probably Copy & Steal* From

Posted by Jeffrey Lewis on April 3, 2017 at 12:08 PM

Branding, Logo Design, Identity Design

The Benefits of a Graphic Standards Guide

Posted by Jeffrey Lewis on January 31, 2017 at 10:27 AM

Branding, Logo Design, Identity Design

These 6 Graphics Show the Difference Between a Logo and a Brand

Posted by Jeffrey Lewis on January 6, 2017 at 4:08 PM

Branding, Logo Design, Graphic Design

Two Factors That Impact the Success of Your Brand's Logo

Posted by Jeffrey Lewis on December 16, 2016 at 1:30 PM

Branding, Logo Design, Graphic Design

Why Agencies Can Charge a Lot for Logo Design

Posted by Jeffrey Lewis on December 12, 2016 at 2:11 PM

Inbound Marketing, Logo Design

Is it Time to Change Your Company's Logo?

Posted by Remington Begg on October 16, 2015 at 8:00 AM

Website Design, Logo Design

How the Psychology of Colors Can Affect Your Brand’s Image

Posted by Remington Begg on September 23, 2015 at 8:00 AM

Branding, Logo Design

Does your Logo Fumble or Win the Championship?

Posted by Rachel Begg on January 29, 2014 at 4:47 PM

Business Image, Branding, Logo Design

Effective Branding Makes Your Customers Remember Like Elephants

Posted by Rachel Begg on November 12, 2013 at 3:14 PM

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